A call from the media is an important opportunity.

Will you be ready? Will you showcase your firm’s strengths, or leave an unfavorable impression?

In our 24/7 world of instant news, people who are interviewed have little time to think or prepare. If you’re the first responder to a meeting with the press, will you know how to manage the moment? Make the most of the opportunity? Get the correct information to the press and to the public?

Savvy people know that preparation is the key. They know what their message is and how to say it. Through on-camera interviews and in-depth coaching during this one-day session, you will learn how to manage the dialogue, handle tough questions and run a successful press conference.